Exhibit City News: "SUPERZOO 2026 Spotlights Pet Wellness, Tech, and New Products"

Exhibit City News: "SUPERZOO 2026 Spotlights Pet Wellness, Tech, and New Products"

Exhibit City News gave Oxyfresh a spotlight of its own at SUPERZOO 2026, calling out the personality and creativity of our booth as one of the reasons it stood out on a crowded show floor.

iHeartCats: "5 Best Dental Water Additives for Cats" Reading Exhibit City News: "SUPERZOO 2026 Spotlights Pet Wellness, Tech, and New Products" 1 minute Next Yahoo Shopping (via PetGuide): "The 5 Best Water Additives for Your Cat's Teeth"

This wasn't a passing mention. It's a full trade show feature, complete with a quote from our own National Sales Manager, Nikki Rust, on what keeps Oxyfresh coming back to SUPERZOO year after year. Out of 1,100+ exhibitors and 22,000 attendees, our booth got singled out for turning dental education into a genuinely memorable experience.

The article walks through our entire dental lineup on display: water additives, dental kits, toothpaste, sprays, and chew toys, plus a first look at our new Dental Powder, packed with probiotics, mushrooms, pumpkin, green tea, and cranberry, designed to fight bad breath and support dental health with visible results in as little as 14 days.

Read the full SUPERZOO recap: https://exhibitcitynews.com/superzoo-2026-pet-wellness-tech/

Get a first look at what's next in pet dental care. Explore Oxyfresh's new Advanced Dental Powder


melissa gulbranson oxyfresh cmo

Meet the Author

Melissa Gulbranson is the President of Oxyfresh. A recipient of the Pet Age's "Women of Influence" Award, she’s passionate about educating pet parents in ways that really resonate with them. Melissa loves days on the lake and hiking with her fur kid, Parker, and husband, Doug. Parker (a total ham) can be spotted running laps through the office each morning, greeting every team member. You can find Parker near the treats, and Melissa on Linkedin.