This is an industry data piece, written by Victoria Mauriello, Similarweb's Head of Consumer Goods & Retail, rather than a product review. It shows a category on the rise: US Amazon dog dental sales topped 8.5 million units in the 12 months to July 2026, up nearly 19%, and shopper searches are shifting toward new formats like dental powder.
Oxyfresh appears in the cat dental section, where the article describes spending split across treats and chews, powder, and dental water additives, with Oxyfresh named as the representative dental water additive. The analysis also flags cat dental care as a still underserved corner of the category, with plenty of room for brands that get the format right. It's a brief mention, but a meaningful one: Oxyfresh is cited by name in the data that the industry is using to size up where pet dental care goes next.
Read the full analysis here: https://globalpetindustry.com/article/amazon-pulse-the-pet-dental-care-boom/
See what's powering the pet dental boom. Explore Oxyfresh's dental care lineup →
